Cuttputlli is a video-on-demand film available on Disney+Hotstar’s OTT platform. Features, Akshay Kumar, Rakul Preet Singh, JoshuaLe Chair, Chandrachur Singh, and Sargun Metha. The film is a remake of the Tamil movie Ratsasan(ராட்சசன்), a well-made serial killer movie that did not work. Aside from this masterpiece, this movie is nothing more than a distant dream for mainstream Bollywood films today.
Hotstar Cuttputlli Movie OTT Rights and Budget
This is released on 2 September 2022 on Disney+Hotstar. On its opening weekend on Disney+Hotstar, it was expected to receive between 6 and 7 million viewers according to data. Alia Bhatt, Shefali Shah, Vijay Verma, and Rohan Matthew starrer Darlings grabbed 6.8 million viewers on Netflix.
Akshay Kumar’s Cuttputlli grabbed 4.9 million views on Disney+Hotstar, it is believed that this movie will surpass Darlings on viewership.
Cost of Cuttputlli Digital Rights And OTT Rights
Digital rights were sold to Star Group for Rs 180 crores. This was with Rs 120 crores earmarked towards digital rights acquisition for Disney+Hotstar and the rest of Rs 60 crores dedicated towards satellite rights. Compensation of Rs 120 crores for Akshay Kumar’s 5-film contract with Star Group is a reason to get rid of this movie. This set a record for the highest prices paid for digital rights.
According to reviews by Cuttputlli, this movie earned below-average movie income and received mixed reviews from critics and the audience. It earned between 6 and 7 million views on YouTube. It received more than 40 lakh viewers in its first weekend on Disney+Hotstar in India. It is considered an average movie if it took in more than 70 lakh views to be labeled a hit.
Cuttputlli was not released in theaters, so there is no record of box office collection to estimate hit or flop. Based on the internal criteria that Hotstar uses and considering global viewership, we can determine whether or not a film is successful. A streaming platform has a completion rate that indicates how many people watched the movie, which indicates how well it was.
Highlights Of OTT Industry Assumptions
- With fewer than 40 million views, this movie is a flop on OTT and might have invested less in a web series to gain the same audience.
- A movie that gets 40-70 lakh views is considered average on OTT.
- When a movie garners 80 million to 1 million views, it will be declared a super hit movie.
- If a movie receives 1 billion+ views it is classified as a blockbuster In OTT Industry.
Total Estimation And Budget of Cuttputlli
Cuttputlli’s most anticipated budget was 150 crore. The production budget of this movie is estimated at 30 crores. It is believed this movie by Akshay Kumar will take 120 crores worth of digital rights as compensation. This will leave 20 to 30 crores as profit for producers without taking into account box office performance.
FAQ (Frequently Asked Questions):
Is Cuttputlli a remake?
Cuttputlli is a remake of the Tamil movie Ratsasan which was well made an action thriller movie.
What OTT platform does Cuttputlli use for streaming?
Cuttputlli is streaming on Disney+Hotstar.